In 2021, we helped launch Wave Sleep on social.
Our goal was to reposition bedtime — a time of anxiety and avoidance for many — into something desirable. We brought this to life through relatable memes, insightful content, and dreamy mood.
We increased their audience by 623% within a single quarter.
Competitive Brand Audit
Research + Insight
623% audience increase in 1 quarter
Brand partnerships with Feals, Korres, and more